Before the first camera rolls, before the first sentence is written, we ask the crucial questions: What do you really want to say? Who do you want to reach? And how will your message stick?
Our strategy consulting is not a meeting with PowerPoint, but a creative sparring session. We listen, think - and go further. Together, we develop a well-founded concept that not only fits your brand, but also strikes the right note for your target group.
Whether it's a TV trailer, social clip or image film: without a strategy, it's all just noise. With it, it's loud, clear and unforgettable.
Put clarity before creativity - and start with a strong foundation.
In our strategy consulting, we take time for the essentials: Your goals.
Together we define the right video format for you - whether TV trailer, SoMe spot or image film. You get a clear overview of the costs, schedule and effort required - without any nasty surprises.
Which style fits? Which technique makes sense? What are the real benefits of the measure - and where are the potential risks? We discuss opportunities, variants and alternatives openly and transparently.
So you don't start with question marks, but with a clear concept that works - creative, strategic and precisely tailored to your brand!
"Golden Claim - a strong agency in a strong European network. It's not for nothing that their productions are regularly recognized by our expert juries."
Corinna Kamphausen, CEO Eyes & Ears of Europe
"Golden Claim delivers on time and, above all, creatively to the point."
Alexander Marchet, Expert Lead Creative Production, Brand & Marketing, RTL Germany
"Postproduction at a premium level, but not just technical, but also strongly emotionalizing. Drive, competence, inspiration, responsiveness and straightforwardness is our experience with Golden Claim. And that's what counts. Many thanks for the great collaboration!"
Uli Bast, VP Global Marketing, Communication and Brand Management, TMD Friction
"Thanks to social media ads and the design package, my brand "PIA" got the appearance it deserved for its launch. Thank you for being here!"
Rahma Hassan, Founder and Managing Director, PIA-Health GmbH
It all starts with an intensive workshop - with our experienced senior consultant and the key people on your side.
Whether in person with us in Cologne, at your premises or digitally via call: The main thing is that the right people are at the table.
You introduce yourself and your company - we listen carefully. What is your vision? Where are you right now? What are your goals, challenges and special features? Together we take a deep look at the status quo.
With over 35 years of experience in TV and video production, we analyze all relevant factors in the next step: Your target group, your brand, your corporate culture, existing video material, corporate design, subject areas and locations.
The result is not a gut feeling, but a well-founded, customized recommendation: the right format, the right style, the realistic schedule - transparently calculated and tailored to your budget. All of this in a compact and visual presentation that you can work with straight away.
Strategy with substance - so that you are on solid ground right from the start.
As designers, media designers, engineers, directors and art lecturers, we are professionally trained.
We have been working full-time in trailer and advertising video production for several decades and have received numerous awards for our work.
With our hybrid office, our photo, video and sound studios, editing and grading suites and post-production servers all under one roof in Cologne Bickendorf, we are extremely agile and always personally available.
The workshop itself usually lasts between 2 and 4 hours, depending on the complexity of your topic. You should allow around 5-7 working days for the evaluation and concept development - then you will have our recommendation in a structured and presentable form.
Ideally, you will have an insight into your corporate goals, your current communication and existing video or image material. If you already have a brand strategy, CI guidelines or target group analyses - please bring them along. Everything else will be determined during the meeting.
In order for us to make real strategic progress, the key people should be at the table - in other words, those who can help make decisions in terms of content and finances. Experts from marketing, HR or PR are welcome - the decisive factor is that it doesn't ultimately come down to responsibilities.
Yes, with pleasure. Our team is international and has already worked for many English-speaking clients. We can carry out the entire process - from the workshop to the final presentation - entirely in English on request.
As a rule, you will receive your customized concept presentation within 5 to 7 working days. If you need it particularly quickly: We are flexible - just contact us.
Of course. Our concept is not a rigid construct, but a proposal with room for maneuver. We can consider requests for changes, additions or new ideas at any time - preferably in a direct exchange so that it remains tailored to you.